Don't you think the best way to make a foolproof decision is by analyzing the data from past performances? That is exactly where Naavics comes in. The company specializes in multi-touch attribution and mix modeling. Both these techniques are highly effective when it comes to analyzing the effectiveness of marketing campaigns and how these campaigns directly impact the company's sales. Clients from various industries have come up to work with them—industries like financial services, OTC, digital media or martech, and consumer packaged goods. Navi Gill had a notable achievement that made an impact in the industry. She was successful in transforming Bayer Consumer Health’s Marketing Mix approach. This transformation was the main reason that unified the system and helped the company to make turnkey marketing decisions way before the year-end planning.
A spokesperson for Naavics shared, “We are proud to mention that our company is led by such an individual who has overseen highly ambitious projects. Under her, there were multiple contributions to the a field of data science. She has not only established this successful company but has also helped students gain knowledge about data science and machine learning. They have built a great understanding of how they can influence business decisions in media.”
Are you in need of high-level CPG Analytics? Naavics has a list of services that they offer for your benefit. They will help you to understand how your pricing strategy should work when there are so many competitors. They will also provide you with a single report or dashboard that can be easily integrated from your multiple data sources.
This will be helpful for your marketing teams and customers as they will be able to use it without facing any issues. Finally, they also provide marketing mix management. To ensure that the process is set up for success, they will make sure to align your needs regarding your business with agencies and your vendor. You won't have to waste any more time quality-checking data, and the tedious process of exchanging emails to correct the incorrect data will no longer be needed.
The spokesperson further mentioned, “Our clients have been exceptionally happy with our work and have shown great enthusiasm. We hope that you will continue to support us.”
About Naavics
Do you want to know what kind of media measurement tools are used by Naavics to help you make decisions quickly? They have talents that can provide you with solutions at every step. They also have marketing mix or attribution partnership support.
Their team also works hard to help you improve your current reports and dashboards. Lastly, they also provide media testing and guidance to their clients.