Market Size in 2025: 89.2 Thousand Tons

Market Forecast in 2034: 127.6 Thousand Tons

Market Growth Rate 2026-2034: 4.06%

According to the latest report by IMARC Group, the Japan green tea market size reached 89.2 thousand tons in 2025. Looking forward, IMARC Group expects the market to reach 127.6 thousand tons by 2034, exhibiting a growth rate (CAGR) of 4.06% during 2026-2034.

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Japan Green Tea Market Trends & Drivers

Japan’s green tea market is evolving with changing consumer lifestyles, driven by rising health awareness and preference for natural, functional drinks. While traditional teas remain important, demand is growing for premium blends, RTD formats, and modern consumption styles. Sustainable practices, authentic production, and expanding use in food, beauty, and wellness products continue to support long-term market growth.

Japan Green Tea Industry Segmentation:

The report has segmented the market into the following categories:

Analysis by Type:

Green Tea Bags

Green Tea Instant Mixes

Iced Green Tea

Loose Leaf

Capsules

Others

Analysis by Flavor:

Lemon

Aloe Vera

Cinnamon

Vanilla

Wild Berry

Jasmine

Basil

Others

Analysis by Distribution Channel:

Supermarkets and Hypermarkets

Specialty Stores

Convenience Stores

Online Stores

Others

Regional Analysis:

Kanto Region

Kansai/Kinki Region

Central/Chubu Region

Kyushu-Okinawa Region

Tohoku Region

Chugoku Region

Hokkaido Region

Shikoku Region

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Competitive Landscape: The market research report offers an in-depth analysis of the competitive landscape, covering market structure, key player positioning, top winning strategies, a competitive dashboard, and a company evaluation quadrant. Additionally, detailed profiles of all major companies are included.

Recent News and Developments in Japan Green Tea Market

In October 2024, Zeenat Aman launched ILEM JAPAN's authentic Japanese tea collection, celebrating traditional tea culture with premium blends. The event showcased the blend of heritage and luxury, catering to global tea enthusiasts.

Key highlights of the report:

Market Performance (2020-2025)

Market Outlook (2026-2034)

COVID-19 Impact on the Market

Porter's Five Forces Analysis

Strategic Recommendations

Historical, Current and Future Market Trends

Market Drivers and Success Factors

SWOT Analysis

Structure of the Market

Value Chain Analysis

Comprehensive Mapping of the Competitive Landscape

Note: If you need specific details or insights not covered in this report, we can provide them through our customization service, tailored to your requirements.

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