Commercial printing is the process that is used to transfer the artwork onto a piece of paper or card. It generally includes bulk printing, along with layout designing, binding, composition and press productions. Commercial printing produces a wide variety of materials, such as flyers, brochures, books, posters, magazines, newsletters, transactional bills and statements, cartons and other promotional materials. With the changing nature of communication, there has been an increase in the utilization of commercial printers, which are essential for advertising and branding purposes.

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Market Trends and Drivers:

The widespread use of high-quality printed packaging material for advertising and branding represents one of the significant growth-inducing factors. Many commercial printing firms offer wide formatting as they are necessary for producing large displays, which aids in attracting consumers with eye-grabbing designs. Also, the leading companies are shifting from traditional offset to advanced digital high-speed technology as it is more efficient, effective and provides reduced costs for color prints. These firms are also emphasizing on expanding their services across areas, such as logistics, digital technologies, and media and management services. Moreover, with the rising ecological concerns, several printing houses are using environmentally-sound printing techniques, which minimize waste and utilize less energy. Besides this, commercial printing vendors are also extending their offerings to media and document management services that are expected to allow organizations to improve their delivery and promotion capabilities for both the print and non-print materials.

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Commercial Printing Market Analysis and Segmentation:

By Technology:

Lithographic Printing

• Digital Printing

• Flexographic Printing

• Screen Printing

• Gravure Printing

• Others

By Type:

Digital

• Inkjet

• Laser

• Offset

• Others

By Print Type:

Image

• Painting

• Pattern

• Others

By Application:

Packaging

• Advertising

• Publishing

• Others

By Region:

Asia Pacific

• Europe

• North America

• Middle East and Africa

• Latin America

Who are the Major Commercial Printing Key players?

The report provides a detailed analysis of the calcium chloride market leaders, including.

Quad/Graphics Inc.,

Dai Nippon Printing, Co. Ltd.,

ACME Printing Inc.,

Brown & Co., Cenveo Corporation,

Quebecor World Inc.,

Toppan Printing Co. Ltd.,

Transcontinental Inc.,

Vistaprint NV,

Workflow Management Incorporated,

World Color Press Inc.,

Lagardere SCA

TC Transcontinental.

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