Companies across various industries are adopting DPP systems to track and share detailed product information, including material sources, environmental impact, and end-of-life options. This trend is supported by rising consumer awareness, investor pressure regarding environmental, social, and governance (ESG) performance, and the need for businesses to optimize resource use and minimize waste.

Furthermore, consumers are giving more priority to eco-products and demanding rich information regarding sourcing and sustainability about products. Consumers' new perceptions are nudging businesses towards taking up DPPs as a means of creating brand trust and fulfilling market needs. One of the key trends in the worldwide DPP market is the adoption of innovative technologies such as blockchain, the Internet of Things (IoT), and Artificial Intelligence (AI), which enhance the scalability and efficiency of DPP deployments. Blockchain technology provides secure and unalterable product information tracking across supply chains, while IoT sensors enable real-time monitoring of product conditions. AI is increasingly used to process lifecycle data, forecast product behaviour, and automate compliance procedures. Such technologies are evolving DPPs from passive tracking systems to active systems that are capable of monitoring supply chain activities and disruptions and hence improving operating efficiency and sustainability performance.

Key Companies profiled:

• 3E

• Avery Dennison

• Billon Group

• Circularise

• CIRPASS

• Det Norske Veritas Group (DNV)

• iPoint-systems GmbH

• Kezzler

• LyondellBasell Industries Holdings B.V.

• OPTEL GROUP

• Sigma Technology

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Key Digital Product Passport Company Insights

Some of the key players operating in the market are SIEMENS, 3E, Avery Dennison, Billon Group, among others.

• 3E is an environmental, health, and safety (EHS) compliance solutions provider that specializes in data services supporting manufacturers in managing chemical and material data. For DPP, 3E's platforms help businesses accumulate and store mandatory data attributes such as substance declarations, regulatory flags (e.g., REACH, RoHS), and safety data. Such datasets are critical inputs for businesses in electronics, packaging, and chemical industries trying to meet upcoming digital passport regulations.

• Avery Dennison focuses on labelling technologies, smart packaging, and digital identification systems. It supplies RFID labels, QR code technologies, and traceability platforms in the cloud that enable physical products to be connected with digital records. For applications related to DPP, Avery Dennison solutions enable brands to store and transmit rich product information such as composition, origin, and recyclability. Its solutions are commonly applied in apparel, logistics, and consumer goods industries where product traceability is becoming increasingly important from a regulatory perspective.