SMILE’s Senior Director of Digital Marketing said, “Many businesses don’t fully understand how to successfully measure CPC against Keyword Competition. For a newcomer, it’s easy to keep spending money without seeing any results, and it’s usually because they’re bidding on keywords that are broad, highly competitive and have a ridiculous CPC. For example, ‘Law firms in New York City’ would be a highly competitive keyword phrase to rank for, but ‘Car injury Law firms in Manhattan’ would be a less competitive word to rank for and would likely have a lower CPC because it is more targeted. Working with a digital agency in Bostonlike SMILE media, with in-depth SEO experience, it will be much easier to climb to position 1-10 on Google, resulting in appearing on the first page of Google.”

SMILE media’s team of digital marketing professionals are experienced in creating unique digital marketing strategies that bring out the best in your brand. They create marketing strategies that are optimized regularly for best performance, making your brand enticing to users, and bringing you quality leads. Their marketing strategies are efficient, engaging, and created to fit the unique needs of each of their customers. SMILE is dedicated to helping businesses get the biggest return on investment from their digital marketing strategies.

SMILE’s founder and CEO said, “Your brand’s story is the #1 way to reel in leads. If your brand doesn’t have a story, it’d be best to have help building one. There are tons of ways to get your brand recognized out there in the digital world; all it takes is a bit of research with the right digital marketing agency and accompanying digital tools to measure where your competitors are seeing success. Investing in a quality marketing strategy that is catered to your brand’s specific needs and functions may require a bigger upfront cost, but the long-term return on investment will be significantly greater. Our team is made up of a unique group of professionals from a variety of backgrounds, and each individual brings a distinct skill set to every project we undertake. SMILE media believes strongly in delivering high quality results, and because of this, we backup all of our services with a 100% Happy Guarantee. If you’re looking for Digital Marketing Agencies in Boston, you won’t be disappointed with the SMILE team.”

SMILE media specializes in offering digital marketing, consulting, website design, and software development services in Boston and the surrounding areas. They offer high quality services aimed at improving business performance through the use of advanced technology and data analytics.

About SMILE media

SMILE media is one of the top digital agencies in Boston, with additional offices in Exeter and Dover, NH. The team is dedicated to delivering a full suite of strategic consulting services to business of all types and sizes. They offer creative website design services to help businesses improve efficiencies and drive a competitive advantage.